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When I was young,my father taught me a very simple story: A man walks by a big room and sees that it’s chest high in manure. “Quick,”he says “someone get me a shovel. There must be one helluva horse in here somewhere!” Now the message was always clear:don’t be afraid of hard [...] The key to marketing is not so much the how as it is the how often. The problem though is content:what are you bringing of value each time you touch your client? We currently have a tremendous opportunity. The recent rate drops by the Fed have been severe and there are a number of [...] The Fed went ahead and lowered the overnight rate another half point today. Hard to imagine this being a good move in the long run. I commented last week about the possible inflationary pressures of this decision and I was going to comment again today regarding their decision. But there is no need when you [...] The Fed has done it again. Known for over reacting to economic stimuli,the Fed announced today a surprise,3/4% cut to the overnight rate as well as the discount rate. Cause for celebration,right? Maybe not. Here are three of the possible ways that this plays out: The Good:people take advantage of cheap [...] | |||
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